Example seo & digital marketing invoice
Here is what a typical seo & digital marketing invoice built with this template looks like. It bills 5 line items, from “SEO monthly retainer” to “Link building outreach”, for a subtotal of $4,250.00 before tax. Swap in your own rates; the amounts recalculate automatically.
| Description | Qty | Rate | Amount |
|---|---|---|---|
| SEO monthly retainer | 1 | $1,500.00 | $1,500.00 |
| Technical SEO audit | 1 | $900.00 | $900.00 |
| Blog content (articles) | 4 | $200.00 | $800.00 |
| Google Ads management (15% of spend) | 1 | $450.00 | $450.00 |
| Link building outreach | 1 | $600.00 | $600.00 |
| Subtotal | $4,250.00 | ||
Suggested note for the client: Report for the period attached. Ad spend billed directly to client's card by Google. Payment due within 15 days.
What to include on a seo & digital marketing invoice
- Retainer and the services it covers
- One-off audits or projects
- Content pieces produced
- Ad management fee (flat or % of spend)
- Whether ad spend is included or paid directly by the client
- Reporting period
SEO & Digital Marketing invoicing tips
- Have clients pay ad platforms directly – it keeps large ad spend off your books.
- Attach the monthly report with the invoice to show results.
- Use 3–6 month minimum terms for SEO since results take time.
- Charge management fees as a flat amount or a percentage of spend with a minimum.
How to use this template
- Replace the sample line items with the work you actually did. The example items show typical seo & digital marketing charges and rates – adjust them to your prices.
- Add your business and client details, set the invoice number and due date, and add tax if you are registered to collect it.
- Download the PDF and email it to your client. Your edits are saved in this browser, so next month you only need to change the dates and items.
Need to quote the job first? Use the quote generator. Getting paid late? Work out interest with the late fee calculator, or browse all 50 invoice templates.
Frequently asked questions
How much does SEO cost per month?
Small business SEO retainers commonly range from $500 to $3,000+ per month depending on scope and competition.
Should ad spend appear on my invoice?
Only if you pay the ad platform on the client's behalf. Otherwise, bill only your management fee.
Is this seo & digital marketing invoice template free?
Yes. Edit every field, download as many PDFs as you like and print them. There is no sign-up, no watermark and nothing is uploaded to our servers.
How do I save the invoice as a PDF?
Click "Download PDF / Print" and choose "Save as PDF" as the destination in the print dialog. It works on desktop and mobile browsers.